Podcast - Nata PR

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

Also available on

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

EPISODES

32- Organic or paid?

To make yourself known, should you run organic campaigns, paid campaigns, or a combination of both? Our customers often ask this question. What does organic mean? Quite simply, it means that the media or influencers don’t earn anything from the resulting article, blog post, or social media...

31- The newswire: What’s it good for?

For those of you who remember a time when there was no internet, you may already have seen, in movies, newsrooms, or TV newscasts, a device (a fax machine), churning out press releases in a continuous hard-copy feed, day and night. That’s the forerunner of the newswire....

30- Interview with Amal Amgaad Head of Communications YON-KA PARIS USA

Amal Amgaad is my guest for this episode, where we’ll be talking about our 12-week training course at the NATA PR SCHOOL, which she completed while also moving into her new job at YON-KA PARIS in the United States. Amal has a degree in international marketing from...

29 – Social media and PR: points in common

Bonjour ! Hello Everyone Welcome to the NATA PR SCHOOL podcast Episode Number 29. We all need both social media and PR I like social media, especially since our clients started using it. Today, any reputable brand has a Facebook page, an Instagram account, and is closely...

28- Is communication expensive?

One of our strategic partners specializing in brand imaging invited us to a career networking event during which professionals introduced themselves and talked about what they were looking for: new contacts or services they need to develop and increase their sales. After the superb presentation by our...

27- Why should you make yourself known?

We’re developing a service offer for a brand of chocolate that’s been in business for many years, with a traditional sales network that’s still its mainstay to this day. However, for the past several months, even a few years now, the company has been losing market share....

26- Marketing trends

What is a trend? Simply put, a trend is a human action that’s on the rise – or, if you prefer, in demand. It could be an action or activity that few people do at the outset, but that becomes more popular with an increasing number of...

25- A “real” influencer: Lyne Ste-Marie

Lyne Ste-Marie is my guest for this episode, where we’ll be talking about this new profession of social media influencer. I’ve known Lyne for many years and I’m a great admirer. She’s a woman of warmth and intelligence, who has reinvented herself several times over the course...

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