Podcast - Nata PR

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

Also available on

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

EPISODES

37- PR and Marketing Laws – No.2: Failure

Have you noticed this word being used more and more by senior executives and business coaches? I’ve had fun doing what I so often urge you to do: Google searches. When I searched “business failures”, I got more than 20 million hits, and these titles were at...

36- PR and Marketing Laws – Rule No.1: Predict the Future

It’s hard to predict the future, isn’t it? Yet often that’s what our customers are asking us to do. We understand that the marketing directors we work with have to come up with a plan, with realistic visibility (PR) and sales (marketing) results. So, unless you have...

35- Interview with Laurence Lachance, Vice President, Business Development ORFE

Laurence Lachance, Vice President of Business Development at Orfé Design, is my guest for this episode, where we’ll be talking about branding and why investing in your image and promotion is so important. ORFÉ: You are communicators. With more than 30 years of experience across North America’s...

34- An exceptional service experience

Some time ago, my podcast producer from the Varmedia agency, who you probably know by now if you’ve listened to our 20th episode, referred me to a digital agency. As you know, I decided to move from theory to practice in 2020. I had excellent knowledge of...

33- 75% digital + 100% organic

Since the pandemic, all of our customers have been obsessed with things digital and with online sales. Does that sound like you? We absolutely get it. Many businesses have been able to stay afloat thanks to online services, taking orders on hastily assembled websites. One of our...

32- Organic or paid?

To make yourself known, should you run organic campaigns, paid campaigns, or a combination of both? Our customers often ask this question. What does organic mean? Quite simply, it means that the media or influencers don’t earn anything from the resulting article, blog post, or social media...

31- The newswire: What’s it good for?

For those of you who remember a time when there was no internet, you may already have seen, in movies, newsrooms, or TV newscasts, a device (a fax machine), churning out press releases in a continuous hard-copy feed, day and night. That’s the forerunner of the newswire....

30- Interview with Amal Amgaad Head of Communications YON-KA PARIS USA

Amal Amgaad is my guest for this episode, where we’ll be talking about our 12-week training course at the NATA PR SCHOOL, which she completed while also moving into her new job at YON-KA PARIS in the United States. Amal has a degree in international marketing from...

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