Podcast - Nata PR

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

Also available on

Learn how to combine public relations
and social media to make yourself known
with the advice of an international PR
expert who will share top tips from the pros.

EPISODES

51- PR and Marketing Laws – Rule No. 11: Resources

You’ve probably heard it said that a good idea will never take off without the right financing. This statement – this belief, even – is quite commonly accepted. It could be proven before the advent of the Internet. Today, of course, that’s exactly where people turn to...

50- Interview with Eric Wazana Co-Founder, YOGA JEANS

It’s my pleasure to welcome Eric Wazana, co-founder with his brother Jacob, of the YOGA JEANS brand. North America’s leader in fair trade denim, with sustainable and social practices, YOGA JEANS are still made in Canada. YOGA JEANS is a company constantly improving its manufacturing practices to...

49- PR and Marketing Laws – Rule No. 10: Sacrifice

After examining this law, which might seem off-putting at first, we can see that it means less is more. Many PR and marketing professionals expect better results based on the quantity of products launched or how often news is released. They are undoubtedly unaware of the law...

48- PR and Marketing Laws – Law no. 9: The Unexpected

Since the pandemic started, there’s been no need to convince anyone of this law. Still, that doesn’t mean you should give up on setting goals and making plans. So why plan anything when it’s so hard to predict the future now? Three key reasons: – A plan...

47- PR and Marketing Laws – Rule no. 8: Truthfulness

This law has become essential since the advent of social media, and no one can do without it in a crisis. And with consumers suddenly able to voice their dissatisfaction to an audience of thousands, many brands and businesses have learned this lesson the hard way. In...

46- PR and Marketing Laws – Rule No. 7: The Law of Firsts

The Law of Firsts – or the Law of Leadership – is one we all know. Let’s see if you can name the first brands that come to mind for you, and for consumers in North America, or elsewhere in the world: – Laundry brand in North...

45- Interview with Alain Audet General Manager, Canada PHOREST Salon Software

Hello! Welcome to this 45th episode of the NATA PR SCHOOL podcast. It’s my pleasure to welcome Alain Audet, General Manager, Canada of PHOREST Salon Software, an Irish company and a global leader in salon and spa management systems. Alain Audet is, without a doubt, the most...

44- The Laws of PR and Marketing: Rule No. 6 The Law of Compound Effect

This rule is literally the key concept of public relations. It’s also true in marketing, but there it doesn’t work the same way. We know what the compound effect is on our savings and investments. It’s also a powerful law in communications. How do you put it...

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